Session 01 11–12.01.21 | IAD BA Concept Seminar

Notable mention: This BA Project is a collaborative team work between myself and Yao Liu (Charlotte).


Dr. Joëlle Bitton

Prof. Jürgen Späth

Nicole Foelsterl

Marcial Koch

Introduction of the idea iteration

After ending the seminar “sweet dreams are made of this”. We further developed our idea towards the direction of exploring the misogyny phenomenon in our current society. We are interested in researching the causes and effects of the misogyny phenomenon under historical and cultural environments. …

Session 09–16.11.20 | Sweet Dreams are Made of This

Overview of the Observation Assignment — by Shafira Nugroho

The Key of Observation in Design Thinking


I believe a designer’s place in contributing to the world must come from committed, educated and essentially initiated through observation(s). Observation serves many high value, for through observation comes insights, or rather vital knowledge and lies the core purpose to innovative and impact projects. Although there are various forms of observations, which can be narrowed into the category of ‘controlled’ or ‘naturalistic’ observations, for the context of unbiased viewpoints, ‘naturalistic observations’ is key in this circumstances. Unlike controlled observations, naturalistic observations involves studying the user “in the wild” and tend to be less structured (though a structured approach is…

Session 08–09.11.2020 | Sweet Dreams are Made of This

Session 04–07–08–09.10.2020 | Sweet Dreams are Made of This

Session 03–05.10.2020 | Sweet Dreams are Made of This

Manifesto ( /manɪˈfɛstəʊ/ )

a public declaration of the intentions, motives, or views of the issuer, be it an individual, group, political party or government.

Dating back all the way to 14. Century Japan, I find the Wabi-Sabi views to be very eclectic or wholesome. A hidden gem in urgent need to be recovered from the archives in our “modern” ways of living. Though not presented as a traditional manifesto, it is certainly a valid philosophy and impactful teaching.

— What is Wabi-Sabi?

In traditional Japanese aesthetics, wabi-sabi is a world view centred on the acceptance of transience and imperfection. The aesthetic is sometimes…

Session 02–28.09.2020 | Sweet Dreams Are Made of This

— How does one came to be?

For me this was the question of the session. On this, we looked at examples of campaigns around the world that contributed to inspire, to bring awareness and to awake individuals and collectively towards action. In particular, we looked at the impact of student activism and the grandeur of its outreach. Here, I was intrigued by the Soweto Uprising that happened in South Africa amidst the heights of the Apartheid in 16 June 1976. Initially a proclamation against the discriminating Bantu System of the National Education, turned into a whole ‘world-wide’ revolution against…

Session 01–21.09.2020 | Sweet Dreams Are Made of This

Quickly reaching the end of our studies, this course will be sessions of reflections of our past journey through studying Interaction design, and introspection of ourselves, what we’ve become or want to be in the future and the responsibilities it conforms us into.

As humans in part of the ecosystem in this cyclical journey of life, we question the scope of contributions, the consequences and the responsibilities we should hold ourselves accountable for. The class started with 2 questions being brought to light:

  1. What made an impact on us in the last 2 years?
  2. What impact you made to others?

Shafira Nugroho

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